Made to make your phone feel like yours.
Custom Chics is an Indian phone-case brand founded by Karan Sahni and Imran Ahmed.
We started building Custom Chics around a simple idea: your phone doesn't have to look like everyone else's.
Instead of settling for the same generic cases found everywhere, we wanted to create phone cases that let people choose something that actually feels like them — whether that's a design they instantly connect with, a favourite character, a name, a photo, a sport, an interest, or simply something that looks damn good on their phone.
Our website officially went live on 27 November 2024, but Custom Chics had already begun building its presence through social media and marketplaces. Since then, we've been focused on building the brand around the thing we care about most: phone cases that combine design, personality and everyday protection.
What we make
Our core focus is designer and customizable phone cases.
Our collections cover a wide range of styles and interests, including aesthetic, anime, cute, cricket, football, cars & bikes, typography and more.
For people who want something personal, we also create customizable cases that can feature things such as names, text, photos, eyes and other personalized designs.
We make cases for a wide range of smartphone brands and models, so our goal isn't limited to just the most popular phones. We continuously expand our model coverage so more people can find a case that fits both their phone and their personality.
More than just a phone cover
We don't think a phone case should be an afterthought.
You carry your phone everywhere. It sits on your desk, comes with you to college, work, trips, matches, nights out and pretty much everything in between.
So why should the case be boring?
That's what we're trying to change with Custom Chics — making phone cases that are fun to discover, personal to own and good enough to keep on your phone every day.
From a case designed around your favourite interest to one made specifically with your own name or photo, we want the experience to feel less like buying a cover and more like choosing something that's yours.
Built by Karan & Imran
Custom Chics was founded by Karan Sahni and Imran Ahmed, who continue to build and run the brand.
We're involved in the process of growing Custom Chics — from the products and designs we introduce to the way customers discover, choose and receive their cases.
The brand is still growing, and that's intentional.
We're constantly adding new designs, exploring new ideas and expanding the range of phones we support. The aim is to keep Custom Chics feeling fresh rather than becoming another store filled with the same cases year after year.
Where we're headed
Custom Chics started with phone cases, but the bigger idea has always been about personal expression.
We want to build a brand where you can find something that feels like you — whether you're looking for a ready-made design or want to create something completely your own.
More designs. More phones. More ways to customize.
And hopefully, a lot more cases that make you look at your phone and think:
"Yeah. That's mine."
— Karan Sahni & Imran Ahmed
Co-founders, Custom Chics
